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What is all about
Deciphering the Image is a Telly Award-winning docu-reality series created by director Yavi Reyes and edited by Emmy-winner Hugo Quizhpi.
Trusted by artists, entrepreneurs, and creative teams, the series reveals what visuals really say — and what they're built on.
Each episode moves from concept to final frame, exposing the choices, pressure, and strategy behind every image.
It's not just about how things look.
It's about what those choices mean.
Hear directly from the artists shaping the frame — stylists, models, MUAs, and creatives — speaking openly about craft, control, and how images shape the way the world sees you.
WHY
YOU'LL LOVE IT
Discover the plan that shapes powerful brand stories.
Get exclusive first looks before each episode drops
Access Yavi Reye's moodboard process
Hear real voices from the creative team
See how emotion becomes strategy through visual
storytelling.
Step into the story
Created by Yavi Reyes, Telly Award-winning director.
Filmed and edited by Hugo Quizhpi,
Emmy Award-winning cinematographer.
Revealing how strategy, mood, and visual storytelling build unforgettable brands before a single frame is captured.